The Philip R. Forrest Jr. Professional Achievement Award (PAA) is the highest annual honor bestowed by the Public Relations Council of Alabama to a single practitioner.
It is given to recognize public relations practitioners who are outstanding in the field of public relations. One practitioner may be selected each year (judges are given the option of not selecting a winner in any given year). The winner and all chapter nominees are recognized at the annual PRCA State Conference in April.
Guidelines will be posted at the end of 2017 by the Vice President of Awards.
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